Bulova President Watch Value Guide

- Period
- 1948-1954
- Origin
- United States
- Materials
- 10K gold filled bezel, stainless steel back, brass, acrylic crystal
- Category
- Bulova watch
The Bulova President series served as a flagship line for the brand, representing a luxury choice for the mid-century professional. This specific model is highly collectible for its distinctive 'tiered' or 'stepped' lugs, which bridge the gap between late Art Deco aesthetics and mid-century modern design.
What Is Bulova President Watch Worth?
The typical price range for Bulova President Watch is $350 - $385 based on recent sales. However, values can vary depending on the item's condition, rarity, and other factors such as:
- The physical condition of the 10K gold filled bezel, specifically looking for 'brassing' or wear-through on the lug edges.
- The mechanical functionality of the movement and the presence of original internal brass components.
- The clarity and preservation of the sub-second dial and the original Art Deco style numerals.
- Market demand for the specific 1948-1954 production window, which currently commands prices between $350 and $385.
How to Identify Bulova President Watch?
- Look for the signature rectangular tank case with tiered or stepped lugs and a dedicated sub-second dial.
- Verify the 10K gold filled bezel construction paired with a durable stainless steel case back.
- Check for the Bulova signature on the dial and movement, consistent with American horology standards of the 1948-1954 era.
- Inspect the acrylic crystal for the specific curvature typical of late 1940s and early 1950s President models.
History of Bulova President Watch
The Bulova President series was a flagship line for the company during the mid-20th century, often marketed as a luxury choice for the professional man. This specific model, featuring 'tiered' or 'stepped' lugs, reflects the transition from late Art Deco to mid-century modern design. Bulova was a pioneer in American horology, famously airing the first-ever television commercial in 1941.
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