Coors Banquet Beer Sign Value Guide

This metal Coors Banquet Beer sign celebrates the brand's heritage originating in Golden, Colorado, in 1873. It is a sought-after piece for breweriana collectors due to its specific nod to Oklahoma distribution legality since 1938 and the legendary 'Banquet' branding favored by 19th-century miners.

What affects the value of Coors Banquet Beer Sign?

• Physical condition, specifically the presence of scratches, rust, or fading on the lithographed metal surface.
• The presence of original mounting holes and whether they show signs of wear or enlargement.
• Market demand for 'Banquet' specific memorabilia compared to standard Coors Light advertising.
• Authenticity of the vintage-style design versus modern mass-produced reproductions.

How to Identify Coors Banquet Beer Sign?

• Look for the specific 'Legally in Oklahoma since 1938' text which distinguishes this era of promotional signage.
• Verify the presence of the iconic Rocky Mountain landscape illustration consistent with late 20th-century Coors branding.
• Check for a lightweight metal construction typical of 1990s-2000s point-of-sale marketing materials.
• Examine the back for manufacturer stamps or licensing information from the Coors Brewing Company.

History of Coors Banquet Beer Sign

Coors Banquet Beer, often simply called Coors, originated in Golden, Colorado, in 1873. The "Banquet" name is rumored to have come from the miners who would attend banquets where Coors beer was served. Its iconic label, featuring the Rocky Mountains, has been a consistent part of its branding. This sign evokes the brand's long history and traditional marketing, particularly highlighting its legality in Oklahoma since 1938, a nod to its post-Prohibition distribution.