Olympia Beer Light-Up Sign Value Guide

This 1960s Olympia Beer light-up sign is a quintessential piece of Pacific Northwest brewing history, produced by the Tumwater-based Olympia Brewing Company. It stands out among collectors for its unique 'with pleasure!' slogan and detailed leisure-themed graphics depicting a cribbage board and playing cards.

What Is Olympia Beer Light-Up Sign Worth?

The typical price range for Olympia Beer Light-Up Sign is $350 - $400 based on recent sales. However, values can vary depending on the item's condition, rarity, and other factors such as:

• Overall condition of the plastic face, specifically looking for cracks, heat warping, or significant fading of the colors.
• Working order of the internal lighting elements and the integrity of the original electrical cord.
• Rarity of the specific 'cribbage and cards' graphic compared to standard Olympia logo signs.
• Presence of original mounting hardware or metal framing which increases the desirability for bar room displays.

How to Identify Olympia Beer Light-Up Sign?

• Verify the presence of the 'with pleasure!' slogan rather than the more common 'It's the Water' tagline.
• Check for the specific mid-century illustration style showing beer being poured into glasses next to a deck of cards.
• Inspect the plastic housing and metal frame for authentic 1960s manufacturing marks and period-correct electrical components.
• Confirm the dimensions and backlit functionality consistent with American tavern advertising from the 1960s.

History of Olympia Beer Light-Up Sign

The Olympia Brewing Company, established in 1896 in Tumwater, Washington, was famous for its slogan "It's the Water." This particular sign, with its 'with pleasure!' slogan, is a classic example of their mid-20th century advertising, designed to evoke a sense of leisure and enjoyment associated with their product. These signs were ubiquitous in bars, taverns, and liquor stores across the United States, becoming iconic symbols of American beer culture.