Pillsbury Doughboy Figurine Value Guide

Period
1971
Origin
United States
Materials
Plastic

This 1971 plastic figurine captures Poppin' Fresh, the iconic Pillsbury Doughboy created by Rudy Perz, during the peak of his 1970s popularity. As a cornerstone of American advertising history, this specific United States-made model is highly sought after by kitchen memorabilia and brand mascot collectors.

What affects the value of Pillsbury Doughboy Figurine?

  • Condition of the white plastic, as these figurines are prone to yellowing or staining over time.
  • Presence of original paint on the blue eyes and the Pillsbury logo on the chef's hat.
  • Completeness of the figure, ensuring there are no bite marks or structural damage to the hands and hat.
  • Market demand for 1971 era advertising memorabilia which currently maintains a value of approximately $20.

How to Identify Pillsbury Doughboy Figurine?

  • Check for the official 1971 copyright date stamp usually located on the back or bottom of the figurine.
  • Verify the presence of the classic tall white chef's hat and the distinct blue neckerchief or bow tie.
  • Ensure the material is the original soft-touch vinyl or molded plastic consistent with early 1970s production.
  • Look for the characteristic 'Poppin' Fresh' facial expression with wide blue eyes and an open-mouthed smile.

History of Pillsbury Doughboy Figurine

The Pillsbury Doughboy, officially named Poppin' Fresh, was created in 1965 by Rudy Perz for the Leo Burnett advertising agency. He quickly became one of the most beloved advertising mascots in American history, known for his giggling and his catchphrase 'Hoo-Hoo!'. This particular figurine dates to 1971, a period when the Doughboy's popularity was soaring, leading to a wide range of merchandise.

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