Stegmaier Beer Tray Value Guide

The 1959 Stegmaier Beer Tray is a highly sought-after piece of breweriana from the Wilkes-Barre, Pennsylvania brewery, famous for its 'Cold and Gold from the Poconos' slogan. This specific tin tray is prized by collectors for its whimsical lithograph depicting two chipmunks and a cat alongside a bottle of Gold Medal Beer.

What affects the value of Stegmaier Beer Tray?

• The presence of original paint luster and the absence of 'spidering' or rust on the chipmunk and cat illustration.
• Rim condition, specifically looking for paint chips or dents that commonly occur from tavern use.
• The vibrancy of the gold and yellow hues which are prone to fading if exposed to direct sunlight over decades.
• Overall scarcity and demand for Pennsylvania-specific brewery memorabilia within the $70 price range.

How to Identify Stegmaier Beer Tray?

• Verify the presence of the 'Cold and Gold from the Poconos' slogan printed along the rim or face.
• Check for the specific 1959 era lithography featuring the interaction between two chipmunks and a domestic cat.
• Confirm the material is authentic mid-century tin with the Stegmaier Gold Medal Beer branding clearly visible on the bottle graphic.
• Look for the manufacturer's mark often found on the bottom edge which correlates with U.S. advertising tray production of the late 1950s.

History of Stegmaier Beer Tray

Stegmaier Brewing Company was a prominent brewery in Wilkes-Barre, Pennsylvania, with a history dating back to 1857. This particular tray, featuring its iconic 'Chipmunks' design and slogan 'Cold and Gold from the Poconos,' was a popular advertising piece during the mid-20th century. Such trays were commonly used in bars, homes, and taverns to promote the brand and serve beverages, becoming cherished collectibles over time.