Ward's Motor Record Book Value Guide

- Period
- 1940-1960
- Origin
- United States
- Materials
- Paper
- Category
- Ephemera
The Ward's Motor Record Book is a quintessential piece of mid-century Americana, published by John J. Ward as part of the Printing Press Co., Inc. division. These 'Ever-Ready' booklets are highly collectible for their detailed documentation of 1940s-1960s automotive costs, offering a tangible link to the personal finance habits of early car owners.
What Is Ward's Motor Record Book Worth?
The typical price range for Ward's Motor Record Book is $10 - $10 based on recent sales. However, values can vary depending on the item's condition, rarity, and other factors such as:
- The presence of original handwritten entries can increase historical interest, though pristine, unused copies are often preferred by paper collectors.
- The condition of the paper and binding, specifically the absence of foxing or significant oil stains common in garage-stored items.
- The specific era of the book, with examples from the early 1940s often fetching a slight premium over 1960s versions.
- Completeness of the record book, including all original pages and the integrity of the 'Ever-Ready' cover graphics.
How to Identify Ward's Motor Record Book?
- Look for the 'Ever-Ready' branding and the John J. Ward publisher name on the cover or title page.
- Verify the origin address of Long Island City, NY, which distinguishes these from later generic reproductions.
- Check for the specific paper texture and typography consistent with mid-20th-century American printing presses.
- Confirm the presence of pre-printed columns designed for tracking fuel, maintenance, and vehicle expenditures.
History of Ward's Motor Record Book
These "Ever-Ready" motor record books were published by John J. Ward, a division of Printing Press Co., Inc., in Long Island City, NY. They provided a practical way for car owners to meticulously document their vehicle's running costs, including fuel, maintenance, and other expenditures. These books offer a fascinating glimpse into the history of personal finance and automobile ownership in the mid-20th century.
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